Challenge Match
To help launch AlterTheater’s next season, our Board and generous donors have stepped forward with a $15,000 Challenge Match!
All gifts (up to $15,000) before May 31st will be doubled!
Help us launch an exciting season of new plays and be a part of changing the face of the American Theater!
Checks can be mailed to:
AlterTheater
Challenge Match
PO Box 150659
San Rafael, CA 94915
Why support the arts?
Your financial contribution has the greatest impact on programming when it goes to an arts organization. We are lean and we are local; the vast majority of your donation goes directly to supporting the work. According to the California Cultural Data Project more than 92% of AlterTheater’s expenses are direct project costs.
For more reasons why the arts are essential to a strong, vibrant community, click here. For a detailed list of economic benefits, look here. AlterTheater performs in storefronts along downtown San Rafael’s Fourth Street: our neighboring businesses report sharp increases in their revenue when AlterTheater is in residence on their block. Rebound Bookstore reported a 20% increase in sales on nights when AlterTheater was performing.
Why support AlterTheater?
In a county of extreme wealth disparity, AlterTheater serves the underserved: nearly 2/3 of our audiences qualify as low-income. Because of this, we keep our ticket prices low, with special outreach programs to low-income residents during the first two weeks of every production. We work the opposite of movies: discount tickets are available when our plays first open. We work to make sure all members of our community can come together to share stories.
Diversity: AlterTheater supports a diverse range of voices in an inclusive and accepting environment. We’ve been invited to share our best practices both within the theater industry, and with Marin County businesses of all stripes.